All-New Vari Taps LiveArea as Digital Transformation Partner; New Global Commerce Infrastructure Launched
Pioneer of the standing desk, Vari teamed with LiveArea last year to lead its digital transformation efforts and also assist with a major rebranding initiative. LiveArea built and launched five new high-performance regional commerce sites on Salesforce Commerce Cloud covering the
In addition, LiveArea teams led the implementation of Salesforce Marketing Cloud and provided an array of orchestrated services, including merchandising, content delivery, search engine optimization, and analytics.
“With our rebrand to Vari, our new focus is on B2B high-growth companies and becoming the go-to workspace innovation brand while retaining our mission to create workspaces that elevate people,” said
Vari offers a full line of more than 200 workspace-redefining products. Its products are found in 98% of Fortune 500 companies.
“Our mission is to help companies create more inspired interactions that elevate commerce,” said
LiveArea is a full-service, global customer experience and commerce agency. We bring together a broad portfolio of services for end-to-end solutions – from data-driven marketing and omni-channel experience design through technology selection and platform implementation, fulfillment, customer care and orchestrated services, the next evolution of managed services. Clients cover a variety of verticals, including health and beauty; fashion and apparel; luxury; consumer packaged goods, retail; automotive; and business to business. For more information, visit www.LiveAreaCX.com.
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Source: PFSweb, Inc.